Practical, Measurable Solutions

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What PRI Offers

Chaos and uncertainty leads to unimagined opportunities. We’re speaking from experience. Over the years, the experts at the Public Relations Institute have managed internal and external communications through crises that included natural disasters (Hurricane Katrina, the 2010 eruptions of Eyjafjallajökull volcano in Iceland), manmade disasters (Deepwater Horizon Oil Spill, Bayou Corne Sink Hole), financial and data breaches on a global scale, organizational offenses and malfeasance, rumor-based scandals, executive moral failings, substantial economic downturns and more.

Learn how we took action and turned crises into conquests. Sign up for a free consultation with the institute’s guiding force and expert voice, Stafford Wood.

Services

Crisis Communications​

In times of crisis, it is imperative to stay ready, responsive and reassuring to your audiences. PRI offers clients a blueprint for managing issues, as well as evergreen resources they can lean on before, during and after a challenging period. 

Public Relations

Building brand awareness, support or maintaining relationships all start with positive communication. Our interactive workshops help industry leaders and experts build foundational PR knowledge and  strategies they can use to further their business and organizational initiatives.

Social Media Strategies

The digital abyss isn’t as daunting with a plan! PRI trains clients in the craft of social media marketing though content strategy, engaging graphics, instruction on maintaining and managing “live” relationships and responding in times of crises.

Organizational Change

Maintaining structural integrity is crucial to the success of any organization, especially during changes in leadership or team dynamics. Proactive planning for future developments guards against loss of revenue, negative public perception, and negative work environments.

Women in Business

Shattering the glass ceiling isn’t enough. It’s time for women to thrive — but with balance. Learn what works, what doesn’t and what can flex to create a healthier, happier relationship with business for you.

Entrepreneurship

Now more than ever, entrepreneurial ecosystem is experiencing an influx of new business owners and financial support.  PRI’s president and serial entrepreneur, Stafford Wood, shares the core markers of a successful business and how to maintain momentum in your market.

Take Control of Your Company Communication

Speaking Topics

Stafford Wood, APR, is a vibrant speaker who engages the audience with lively storytelling, creative workshop ideas and innovative public relations and crisis communications strategies that provide clients with their foundations for continued solution-making. Contact us for pricing.

Thirty Ideas in 30 Minutes: 2023 Marketing trends

A highly-interactive review of current marketing and public relations trends and models, designed to identify practical applications, weed out ineffective practices and build successful organizational strategies within a 30- and 60-minute working session structure.

The High Cost of Free Social Media

A lively keynote experience that provides audience members with the tools they need to establish an effective, measurable and financially-lucrative social media presence.

Capitalize on Virtually All Possibilities with a Remote Team

With the advent of nationally-accepted remote work comes greater organizational responsibility. Stafford Wood, APR, provides participants with internal communications strategies and real-world examples to keep their teams engaged and thriving in virtual environments.

Watch Stafford’s “The High Cost of Free Social Media” Presentation